We are moving into an era that craves the face-to-face experience. Event is such a great experience for a brand, as it holds a rich human experience and engagement.
Custom Glass Mugs for Haus of Blanc's Open Haus
In July, we partnered with House of Blanc - A New York Stylee content studio in South Melbourne for its open haus. A launching party event for clients, community and connecting businesses whilst meeting this new space.
Through a mutual friend, Jane was introduced to me and the collaboration was born out of both of our passion to create an experiential time for the open haus and brand activation.
We kept the design simple.
"Haus of Blanc" Kept at the center, but moved towards the bottom. On the edge while having the writings tracing the curve of the cup.
This is chic while minimalistic
It is a statement, but not a conventional logo-centered merch
Considered placement
Thoughtful details
Amber glass & Milk glass for visual contrast
We blended both amber glass and milk glass in one batch to form a contrast in the studio.
Amber really invites this retro vintage feel and feels really quirky and interesting with the presence of New York-style. Whereas milk glass pops and the black branding gives that chic energy.
handmade glass mug | amber glass mug | milk glass mug | custom event merch
Custom Gifts As Part Of The Open Haus Experience
For every guest who joined us at the event, before they left, they were invited to the bar -every handmade glass mug hand-packed for them to take home. With events merch, it's easy to get lost in options. But there haven't been many products on the market that stay level-headed to a brand's identity.
Every product that you invite into the space is a representation of your brand. The reason that Jane and I collaborated is with the intention to offer this high-quality, considerately made product to the clients. When an object holds meaning and holds weight, this is a product that will be kept and remembered.
And if we're talking about custom merch or events merch in Melbourne, this has a purpose.
You want your audience connected to your brand.
You want your customers to see the brand quality in every channel of communication.
You want your audience to be part of the experience.
